My Role in this project
As a member of the founding team, I took on the role of Design Lead right at the beginning of the project. This involved organizing internal design sprints, creating a Figma prototype and conducting user testings. I then translated these findings into a high-fidelity prototype and defined the essential components in a detailed design library. I'm currently focusing on the branding of this product.
Design Sprints
Through previous projects and opportunities, I have gained a profound understanding of the Design Sprint methodology. As a result, our team adopted a collaborative approach to conceptualize the flow for every major feature using the Sprint framework.
Prototyping and Testing
After each Sprint, I created a prototype that allowed us to test our concept and approach with our target audience. Through multiple testing iterations, we were able to progressively enhance the prototype.
Design Library
I detailed each component in our Design Guide. This helped create a consistent visual identity for klartext as a brand.
High Fidelity Screens
Utilizing the components from the Design Library, I was able to design high-fidelity screens for the product, which were then implemented by my teammates and developers, Fabian Ehehalt and Tobias Steinel.
Achievements of this project
Funded by the Exist scholarship
Team
Fabian Ehehalt – Business/Frontend
Tobias Steinel – IT/Product
Alex Wastl – Design Support
Tadeo Berner – Design Support